Laura Morris is a Cardiff based designer leading her brand LAU. Her unique brand aims to break the boundaries between comfort wear and sportswear. Her collection; Wom[E]n[mpower] aims to break media stereotypes in how female athletes are portrayed when compared to their male counterparts. LAU and Wom[E]n[mpower] makes women feel comfortable in their femininity whilst making them feel confident and powerful. The brand aims to become the first female only brand to dominate the sports fashion market. Laura will next undertake a Masters in International Business. This will allow her to gain an expertise in the whole fashion industry.